Cañada College Launches a Digital Marketing Campaign in Mexico

Cañada College has launched a digital marketing campaign in Mexico to attract qualified applications from prospective students. The campaign includes a Spanish-language landing page, banner ads, and a white paper called “How to get into top U.S. universities.”

The digital campaign aims to educate prospective Mexican students on the benefits of starting their higher education in the U.S. at a community college. Students can earn an associate degree within two to three years for as little as $20,000 and transfer to top four-year universities in the U.S. Cañada College has transfer agreement guarantees with universities within the California State University (CSU) system, University of California (UC) system, and select private universities including Notre Dame de Namur and Golden Gate University. The campaign also features former Cañada students who have transferred and graduated from four-year universities including UC Berkeley.

Cañada College is recognized for its STEM (Science, Technology, Engineering, Mathematics) Center, which is funded by the National Science Foundation. Professor Amelito Enriquez received the Presidential Award for Excellence in in Science, Mathematics, and Engineering Mentoring by President Barack Obama in 2011. Cañada’s Math Jam Program, an intensive math placement preparation and campus-wide success program, was recently named America’s top community college program for increasing achievement for Latino students.

Cañada College is located in Redwood City at the edge of Silicon Valley between San Jose and San Francisco. Its location provides students with internship opportunities in high-tech companies. The college has state-of-the-art computer and science labs. The Library and Learning Center provide academic support services such as free one-on-one tutoring and more than 5,000 books and journals both onsite and online. Cañada’s smaller community of less than 7,000 students provides a friendly, student-centered, learning environment.

STEM Speaker Series Features Stanford Grad Student

How does the bacterium Helicobacter pylori survive and persist in the stomach? Julie Huang, a fourth year graduate student in Microbiology and Immunology at Stanford, will share her findings in the second lecture of the popular Cañada College STEM Speaker Series.

Held in both the fall and spring semesters, the STEM Speaker Series features professionals from various science, technology, engineering, and mathematics fields talking about their careers, research, and educational paths, as well as providing advice for current and future college students. The event is free and open to the public.

Cathy Lipe, Director of Cañada's Math, Engineering, & Science Achievement Program, said Huang was one of the most interesting presenters at the fall STEM Research Poster Expo. "She is going to be of particular interest to biology students and students interested in careers in medicine," Lipe said.

Huang grew up in East Los Angeles and is a first generation college student. She attended the California Institute of Technology where she received a Bachelor of Science in Geobiology. After Caltech, Huang received a Fulbright Fellowship to spend a year doing research at the Max Planck Institute for Marine Microbiology in Germany. Her passion for scientific research motivated her to pursue a PhD in microbiology. Her research investigates how the bacterium Helicobacter pylori survives and persists in the stomach. 

H. pylori is a spiral-shaped bacterium commonly found in the stomach. The bacteria's shape and the way they move allow them to penetrate the stomach's protective mucous lining, where they produce substances that weaken the lining and make the stomach more susceptible to damage from gastric acids.The bacteria can also attach to cells of the stomach, causing stomach inflammation, and can stimulate the production of excess stomach acid. Over time, infection with the bacteria can also increase the risk of stomach cancer.

Although it is not known how H. pylori infection is spread, scientists believe it may be contracted through food and water. According to the National Institutes of Health, approximately 20 percent of people under 40 years old and half of adults over 60 years old in the U.S. are infected, with higher rates in developing countries.

Cañada College, College of San Mateo and Skyline College Accreditation Fully Reaffirmed.

All three Colleges in the San Mateo County Community College District (Cañada College, College of San Mateo and Skyline College) were notified Friday (February 7) that their accreditation has been fully reaffirmed  by the Accrediting Commission for Community and Junior Colleges (ACCJC).

Each college has recommendations that require responses in its Midterm Report due in 2015/16.  In most cases, this is work that the colleges already have underway.

For more details specific to the ACCJC reaffirmation please reference the ACCJC website.

Cañada College Student Sets Skateboard World Record

 

 

The Bay Area has its share of world-class skateboarders but few have etched their name in the Guinness Book of World Records like Brendon Davis of Redwood City.

Davis, who is studying digital/electronic music at Cañada College, set the world record for longest stationary manual on a skateboard. In layman’s terms, Davis held a “wheelie” on the back two wheels of his skateboard for more than 19 minutes and 39 seconds. He smashed the previous record by a skateboarder from Iceland who held his wheelie for seven minutes and 59 seconds. Davis set the record at Society Skate Shop in San Carlos last May but just recently received his certificate from Guinness. 

“I worked hard to train for a year to achieve my goal,” said Davis, who attended Carlmont High School for two years before graduating from Aurora Charter High School. “I never once doubted that I could do it.” 

The manual skateboard trick is similar to a bicycle wheelie where the rider balances with the front or back wheels off the ground not allowing the tail or nose of the skateboard to touch the ground. The trick is one of many freestyle skateboarding tricks. Unlike other skateboarding tricks, the manual is performed in a stationary position. 

The original record for a stationary manual was set by professional skateboarder Rob Dyrdek during the 2007 filming of his reality television show Rob Dyrdek’s Fantasy Factory. 

Davis said he was influenced by a close family friend and personal trainer named Curtis Suckut who passed away about 18 months ago. “When I was in middle school and just started to skateboard, Curtis introduced me to different balance techniques,” Davis said. “With his help, I became really good at balancing on two wheels on a skateboard. He felt that perfecting balance was a very important part of fitness and this had a huge impact on my life.” 

After Suckut passed away, Davis made it a goal to achieve the longest stationary manual world record in his friend’s honor and share his story. 

“On his resume, it will not only say he trained pro athletes and Olympians, he also trained a Guinness World Record holder,” Davis said. “Without his encouraging, high-octane spirit helping me through all the training and the record attempt, I would never have been able to accomplish this goal. I hope my story will inspire others around the world to follow their dreams.” 

For more information about Davis and his quest for the record, view the film below by Jason Crouch.

ASCC Welcome Week Activities

The Associated Students of Cañada College will host a series of events in January designed to welcome both new and returning students to campus.

Below, you'll find a list of activities. We encourage students to take advantage of these great opportunities to learn more about Cañada and meet fellow students. To learn more, please visit the ASCC website. Welcome!

Cañada Debuts New Television Commercial, Ad Campaign

Cañada College has debuted a new 30-second television commercial that can be seen on Comcast networks throughout San Mateo County.

The video features Cañada College President Larry Buckley. It is currently running on Bravo, Comedy, FX, MTV, Nickelodeon, Oxygen, Spike, SYFY, TBS, TNT, the Cartoon Network, and USA.

It is part of a larger campaign that includes advertising on Pandora Internet Radio and 50,000 emails sent to southern San Mateo County residents.

"It was time to launch a comprehensive ad campaign to remind San Mateo County residents that Cañada is a special place," said Robert Hood, Director of Marketing. "President Buckley has been on campus for a year and brings a unique perspective. He was the perfect fit for the commercial."

The current ad campaign will run through Jan. 12.

 

Spring Semester: A Guide for New Students

So, you are preparing for your first day of the new semester and you want it to go as smooth as possible. We're here to help. If you take a few simple steps and do a little planning you'll have no problem. Let's get started.

• Arrive Early - If you pull onto campus 10 minutes before class starts you're off to a bad start. Parking on a college campus is never easy. Give yourself at least 20 minutes. Remember, you're not going to have Rock Star parking next to your class. Be sure to review the parking map and have a contingency plan. Student Lots are Lot 1, Lot 7, Lot 8, Lot 10 and Lot 6. You'll eventually need to buy a parking permit but campus security will not issue tickets the first week of school. If you are using public transportation, SamTrans Route 274 can bring you straight to Cañada from the Redwood City CalTrain station.
• Know Where You Are Going - Because you plan ahead, you have a great parking spot. But how do you get to your classes? Luckily, the Cañada campus is not that big. Review the campus map and your schedule of classes. Buildings at Cañada are numbered and each room in the building has its own number. On your schedule the class location will look something like this, 3-113. The first number (3) is the building number and the second number (113) is the classroom within the building. If you can't find a class, ask one of the Campus Ambassadors. You can find them in the Information Booths on the quad or at the entrance to the Library off Parking Lot 1. You can also find help at the Welcome Center on the first floor of Building 9.
• Get to Know Building 9 - All essential student services are located in this three-story building. On the first floor you'll find Admissions/Records, Counseling, Financial Aid, Cashier’s Office, PublicSafety/Parking, EOPS/CARE/CalWorks, and more. The Learning Center is on the second floor. Here you can use the computers, work with academic tutors, and study in groups. The Library is located on the top floor. Make a point to visit this building on your first day of class.
• The Bookstore - It's college, so you're going to need books. Because you are a college student, you'll also need a soda, bag of chips and candy bar. You can get them all at the bookstore. It's located across from the Main Theater and Gymnasium. The first couple of weeks, the lines are long because everyone is buying books. The lines are shorter in the mid-afternoon.
• The PonyEspresso - Ok, it's not essential to know where the coffee shop is located, but you never know when you'll need a cup. The coffee kiosk is located in the Upper Quad near the entrance of Building 13. It's a favorite hangout for students and if you stand around long enough you'll meet new friends or find somebody you know.
• The Grove – This is the Student Center at Cañada. It’s a great place to meet friends, study, and grab a bite to eat. There is a full cafeteria, a video game room, and Career Center. If you need a job, talk to Bob in the Career Center.
• Student Life & Leadership Office - Located adjacent to the Grove, the Student Life & Leadership Office coordinates student government, clubs, the game room, and a variety of events on campus. Look for announcements regarding Spirit Thursdays. They feature a variety of activities and free food!
• Smoke-Free Campus - If you want to smoke you'll have to do it in designated parking lots because Cañada is a smoke-free campus. Feel free to light up in Lots 1, 7, 6, 8, 10 & 5.
• Go to Class - This seems like a no-brainer, right? Well, every semester, there are students that don't show up for class. Because classes are crowded, if you don't show up, you can be dropped from the class. If you are on a wait list to get into a full class, it's even more important to show up on the first day to talk to the professor and see if you can add the class.

Hopefully this guide can help you survive your first day of the new semester. Remember, if you have any questions ask somebody. You'll be surprised at how helpful the staff, faculty and your fellow students are at Cañada College.